Let’s Grow This Thing
Help spread the word about flarup.email—and get some birthday perks in return.
Hey there!
Today’s my 41st birthday, and I wanted to take a moment to say thank you for reading flarup.email. Whether you’ve written to me, interacted on posts, or are quietly lurking and reading along—your support matters a lot. Every time I sit down to write, knowing there’s an audience like you makes it that much more rewarding.
My last post, The Death of Design, has passed 50,000 views—which kind of blows my mind.
That’s why I love this format. Email still feels personal—no algorithms, no noise—just a direct way to share with people who want to read along.
Speaking of reading along… if you’ve been enjoying flarup.email, and you think a friend might too, I’d love your help spreading the word.
Introducing Referrals (with Perks)
All I want for my birthday is for you to share flarup.email with a friend. If you enjoy reading, it would mean the world to me if you helped spread the word. In return, I’ve got some fun rewards lined up for you!
Here’s how it works:
1. Share flarup.email. When you use the referral link below, or the “Share” button on any post, you'll get credit for any new subscribers. Simply send the link in a text, email, or share it on social media with friends.



2. Earn rewards. When more friends use your referral link to subscribe, you’ll receive special benefits.
Get The iOS App Icon eBook for 3 referrals
Get The macOS App Icon eBook for 5 referrals
Get App Icon Design Masterclass for 25 referrals
You’ll even show up on a little referral leaderboard Substack puts together (which I’ll be watching 👀).
Podcast Appearance
Talking Design (and Dinosaurs) on Slices
Ahead of my opening keynote at Deep Dish Swift later this month, I joined Kai and Malin for a chat on the Slices podcast. We talked about design, icons, Dinolords, and a bunch of the stuff I’ve been thinking about lately.
It was a really fun conversation—hope you enjoy it!
Listen below, or find it on Apple Podcasts / Spotify.
Catch you next time,
Michael